An artificial intelligence dashcam has reduced risky driving behaviour by up to 95%, according to a recent pilot.

The dual-facing AI dashcam, GO Focus Plus, designed by Geotab, is designed to deliver proactive, in-cab support that helps drivers self-correct risky habits like mobile phone use and tailgating.

In a recent pilot of the technology, the voice coaching functionality helped reduce tailgating by 90% and phone use by 95%.

Go Focus Plus, says Geotab, helps fleets improve driver safety by delivering instant, highly accurate voice feedback to drivers, while also providing fleet managers with a new coaching platform to help deliver targeted and effective training.

“We believe the safest fleet is a well-supported fleet,” said Charlie Elliott, senior vice president, marketing and marketplace at Geotab.

“Our new video intelligence platform and the GO Focus Plus AI dashcam are a direct investment in supporting the driver and their safety. By uniting the power of video with Geotab data intelligence, we are providing drivers with an in-cab partner that helps them correct risks instantly.

“This system empowers fleet managers to move beyond reactive incident review and instead foster a culture of safety that protects their most valuable asset, which is their people.”

ASDA recently halted plans to introduce driver-facing dashcam technology in its home delivery vans because of opposition by trade unions on privacy grounds.