With the nationÕs economic climate still far from secure many businesses are still choosing to opt for the cheapest fleet management providers. However, this is proving to be a false economy according to fleet management and rental solutions firm Fraikin. The importance of having a fleet management firm capable of providing a reliable and responsive service back-up cannot be underestimated. The cost should in fact be a secondary concern as business will benefit greatly with a provider that keeps disruption to a minimum. Peter Backhouse, chief executive officer of Fraikin, said: "Imagine itÕs snowing, itÕs 2am and you get a phone call from one of your drivers who is on the hard shoulder of the M6 who says: 'IÕm not quite sure where I am but IÕve broken down and need immediate help?' "ThatÕs when you want to know how responsive your fleet management providerÕs breakdown service is. Do they fix it themselves? Do they outsource it? How quickly can they get there? Will they be able to fix it at the roadside? Does their recovery vehicle have all the parts necessary, or will they have to go through a big, major recovery exercise because they donÕt have the parts? "You want the assurance the difficulty will be resolved safely, effectively and with as little disruption to your business as possible." Businesses that can operate with optimised fleet performance not only enjoy significant improvements to their bottom line, they can rely on an enhanced reputation among clients, giving them a competitive edge. At IT Fleet Automotive we relish the challenge of keeping businesses moving. We continue to invest in state-of-the-art technology and training for our staff to guarantee a complete transport and logistics service across the country, whatever the volume or location. We are driven to provide cost-effective on-site vehicle repair and refurbishment. The entire process is managed online using our sophisticated FleetPlus system, designed to keep our customers firmly in the loop. If you would like to discuss your businessÕ fleet requirements in greater detail please call us today on 01473 313057 or drop us a line using our online enquiry form.